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I actually booked my first trip last Summer with Travala (using AVA tokens) and only have a good experience with them. It's just so convenient to book and pay with crypto.
I also like the fact that their token has actual utility attached to it but at the same time it's a bit contradictary. If price is low it's cheap to get the Diamond Membership and it gives good incentives for new customers to come in but at the same time investors are screwed. If token values are high, it's a bad deal to buy and get a membership tier but investors are happy. If anything they should cut the link between token value and the memberships and price it in a certain $$ value of the token that needs to be locked to get the benefits.
So it's a bit a double edged sword, I like the project, it has been around for a long time and still operating making profit and bringing updates. But at the same time the token doesn't seem to really be a priority. Also they were put on a list of possible delising on Binance but it's not sure yet what will happen. That might explain the current low prices. I just regularly put some funds in AVA and use it whenever I book a flight or a hotel room in the hope it goes up at some point giving me a bigger overall budget.
I also got the email about the hack but funds are still in my account there, I do feel like I started to get way more spam mail after though.
Thanks for providing valuable inputs. To be honest I have not leveraged the Travala platform as I found tickets to be expensive.. Cheers